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MADISON LOGIC / ACCOUNT-BASED MARKETING PLATFORM
I was promoted twice in 18 months at Madison Logic, advancing from Marketing Coordinator to Analyst to Manager.
I led content marketing and social strategy for the B2B account-based marketing platform, driving a 90% increase in LinkedIn impressions and clicks from Q4 2019 to Q1 2020.
This including creating case studies, white papers, and webinars that supported enterprise sales, developed content for ABM clients, and managed the corporate web presence while tracking metrics to continuously optimize our approach.
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